First Round Management was founded in 2008 by current President and C.E.O. Malki Kawa, recognized as the top agent in the sport of Mixed Martial Arts (MMA). The Miami, Fla.-based firm has grown to today represent the top fighters in all of MMA, including in the UFC, the world’s top promotion.
With a team of highly-skilled professionals, First Round Management assists fighters in every step of their career, from booking the first fight to the public relations following the championship victory.
We start by creating a comprehensive road map detailing the specific objectives and outlining the strategies for accomplishing them using a wide range of tools. Then, the plan is executed to its minutest detail. We handle the full range of sponsorship rights fees, brand development, public relations and marketing services. We are nimble enough to adjust the plan and handle any surprises along the way. We never lose sight of the goals.
First Round Management has secured some of the highest-paying endorsement deals in MMA for its fighters and has negotiated contracts with some of the top brands in the world, including Bud Light, UFC, BlueGrace Logistics and MicroTech among many others.
Primetime Sports Group is dedicated to helping and developing athletes in pursuing their dream of entering in the NFL,Major League Baseball and MMA promotions. PrimeTime Sports agents are currently licensed with the Florida State Boxing Commission.
Draft Advising and Bonus Negotiation
Player Contract Negotiation and Procurement
Endorsement and Marketing Representation
Free Agency Representation
PSA is a team of skilled and dedicated individuals committed to serving our clients’ career needs. We exist because of our love and passion for sports and for our strong desire and commitment to seeing athletes excel both on and off the field or cage.
Look for PSA’s MMA fighters on the next Florida MMA Event. You can see a list of MMA events in Florida by clicking here .